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Concept designs for a classic car museum and resort




Visualizing new concepts with AI tools

January 2023

Imagine having an entire team of concept artists at your disposal. Now you are the art director and can explore ideas and concepts with astonishing momentum. AI tools like Stable Diffusion, Midjourney, CrAIon and more enable everyone to rapidly visualize conceptual ideas and iterate on those visualizations to express and communicate their ideas faster and better. AI also enables the possibilities what artists would call "happy accidents" incorporating different influences and expanding the boundaries of imagination. There is a lot of commotion and confusion in the online community about artificial intelligence and nobody is able to predict where this new technology will take us. What we do know is that it is a very powerful addition to our toolbox in the concept phase of a project and we'll be on top of all new developments incorporating these into our workflow.

Interior concept designs for classic car collection

Interior concept of a contemporary yet classical rifle cabinet

Concept renders for a commissioned artwork

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